Business Plan Diagnostic Check
Both entrepreneurs and organizations can often be sufficiently inundated with day-to-day activities that they risk losing sight of the critical factors that will ultimately determine the success or failure of their business. Business Plan Diagnostic Check helps identify and maintain focus on the most critical issues.Business Plan Diagnostic Check is a half-day session designed to lead high-tech organizations through an efficient self-evaluation of Business Plans and strategies. The objectives of this half-day session are to:
- Objectively evaluate whether current business plans/strategies are consistent with success
- Identify and prioritize critical areas for attention
- Facilitate productive discussion of key topics
Your Expertise, Our Methodology
Business Plan Diagnostic Check is delivered as a half-day working session with the key members of the management team responsible for the business.The session is led by our consultants, coupling our business planning expertise and unique methodology with your domain expertise. Members of your management team will be led through an open, frank discussion around the nine critical areas and thirty key issues that we have identified as being most relevant to ensuring a successful business.
In addition to deriving substantial value from identifying the key areas requiring attention, teams also benefit from simply having a structured discussion on the critical success factors reviewed via this process.
During the session, each participant will individually grade the organization on key success factors, and these grades will be tabulated across the team. This process enables differences in perceptions to be identified between team members, and then such items can be productively discussed in order to build consensus, or to identify appropriate action plans.
For Organizations Initiating Or Reviewing A Business
This service is tailored for entrepreneurs or companies who are:- Considering a new business idea
- Seeking funding or approval for a proposed new business
- Developing or updating their Business Plan
- Performing a review of an existing business
The Final Report
Upon completion of the Diagnostic Check, your company will have either objectively validated that your business plan is indeed on-track, or will have identified the critical areas for attention.A written report will be provided by Bob Thomas Consulting, providing a summary of findings from the working session.
Delivered By Business Planning Experts
Business Plan Diagnostic Check is delivered by a team of two consultants.Gabe Gotthard has 23 years of experience in Marketing and R&D for high tech businesses, and is currently acting as an advisor to CEOs. Gabe previously was VP of Marketing and Alliances at 3PARdata, where he drove the creation of the Utility Storage Category and successfully launched the company. Gabe was also VP of Marketing at International Rectifier, a $500M public semiconductor company. Prior to that, Gabe managed the inbound marketing for HP's Intel-based server business.
Bob Thomas, Principal of Bob Thomas Consulting, has nearly twenty years of experience in high-tech marketing. Bob has consulted with clients ranging from established companies such as Hewlett Packard, Sun/Netscape, Symbol Technologies, and Aspect Communications, to a variety of startups.
Bob was previously Senior Director of Marketing at Scale8, where he drove definition of a breakthrough product concept and was responsible for all inbound and outbound marketing. Bob started his career at Hewlett Packard, where he held key Product Management positions for the $1B HP3000 minicomputer business.
Follow-On Activities
The results from the Diagnostic Check are to be used internally to refine both strategies and tactics, and can be used as required with external parties such as investors.If desired, Bob Thomas Consulting can follow-up the Diagnostic Check with custom projects to further investigate specific issues or implement tactical plans.